There are literally hundreds of different social networking sites available on the internet. The more they grow in popularity, the more they continue to spring up. There are sites focused on just about anything you could imagine. But which ones should you really use in order to gain some traction and direct traffic to your website. They are not all created equally, so here's a rundown of some of the more popular options that are available to you.

Facebook

Facebook is the largest social networking site of them all, and is one of the most popular websites of any kind on the entire internet. So is it worth the investment of time and effort and will having a presence there direct more traffic to your website? It is worth your time if you figure out how to take advantage of it properly. You can't sign up as a business on Facebook, so you have to sign up for yourself and entice people with similar interests to take a look. If you can find a way to showcase what your business or idea is about through hobbies and interests, you can target a specific set of people who would definitely use your website as a resource.

MySpace

MySpace used to be the most popular social networking site until Facebook overtook it. On MySpace you can sign up and develop a profile as your business itself. This provides more opportunities to directly target people with news, information, sales and anything else pertaining to your business and website.

Twitter

Twitter is the hot new trend that is showing up everywhere. It seems that everybody is "tweeting" these days, but for your business can you utilize this to see new traffic to your site? If you grow your list of followers and provide to them quick, unique and compelling blurbs about what's going on in your business than yes you can. You can't be giving them a sales pitch though, you have to be able to entice them to visiting your site.

Second Life

Second Life was getting a lot of buzz recently but it doesn't really effectively translate towards a traffic generating strategy. Nonprofit organizations can utilize Second Life to reach out to supporters who connect with their cause. But for profit businesses and websites will have a harder time trying to attract any kind of attention. Considering the time and possible monetary investment involved, Second Life can be passed over in favor of some of the other options listed above.

Social Bookmarking Sites

There are many different social bookmarking sites that you can utilize. There are larger, heavily visited ones such as Digg, Reddit and Propeller which can potentially help you see a huge gain in traffic if properly used. There are also smaller, niche based social bookmarking sites that will result in less traffic but in highly targeted and interested visitors. Experiment with available options to see what produces the best result, the time investment is minimal and the results can be great.

These are just some of the big names in the world of social networking and web 2.0 technology. From running your own blog to using photo sharing sites and joining other networks there are many more potential options. Use this guide as a jumping off point, to really succeed in social networking you have to learn the basics and then dive in.

John Reimann has been successfully marketing his revenue models for over 3 years now and is focusing on teaching his proven techniques to other marketers in simple "easy to repeat" guides.

One such guide is Unleash The Power of Web 2.0. Another example is $10k in 10 days - which details how to create and flip AdSense websites for maximum profit.

If you'd like to learn more about John's work then you can download either of the above reports for free.

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